MAZHARUNNISA; HARSH VARDHAN TOSHNIWAL; VEENATHA JUPALLI; KOTHA BHAVYASRI; GOLLAPUDI ANUSHA. Fuzzy Ranking based Digital Marketing Strategies for Financial Institutions:Enhancing Customer Acquisition and Retention. Journal of Computer Allied Intelligence(JCAI, ISSN: 2584-2676), [S. l.], v. 3, n. 1, p. 1–17, 2025. DOI: 10.69996/jcai.2025001. Disponível em: https://fringeglobal.com/ojs/index.php/jcai/article/view/FuzzyRankingbasedDigitalMarketingStrategiesforFinancialInstituti. Acesso em: 2 apr. 2025.