(1)
Mazharunnisa; Harsh Vardhan Toshniwal; Veenatha Jupalli; Kotha Bhavyasri; Gollapudi Anusha. Fuzzy Ranking Based Digital Marketing Strategies for Financial Institutions:Enhancing Customer Acquisition and Retention. JCAI 2024, 2 (6). https://doi.org/10.69996/pk5dy410.